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Sandira Calviac by Carole Omoumi

A multi-faceted marketer, Sandira Calviac started her first company in London (UK) at the age of 16, providing Search Engine Optimization to British clients such as web agencies and SCOTLAND YARD.  The opportunity to work at iBazar (aka EBAY France) led her to Paris, where she subsequently helped build a leading interactive ad agency. 

Ms. Calviac's management track record include and is not limited to:
- creating additional revenue sources at one of VIVENDI UNIVERSAL magazine publishing subsidiaries
- running day-to-day BARACODA's North American operations and growing its network of resellers
- launching ECOLADA, an eco-friendly price comparison website
- implementing digital & social media strategy for FLY16x9's media properties
- successful PR & marketing campaigns as SCANBUY's Director of Marketing promoting 2D barcode technology and its augmented reality applications. 

Former CMO of ADOPT A GUY.COM, an offbeat dating site, Ms. Calviac is now spearheading the efforts of RIDEHACK.COM with her two partners to help festival & event attendees carpool to their favorite events.

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Monday
Apr192010

The next iPhone lost by an Apple employee in a bar

First of all, here is how it supposedly looks like:

Leaked by Gizmodo, the story is centered around an Apple employee who allegedly forgot what seems to be the iPhone 4G to be launched this coming June on a bar counter. The story is well written, yet I found it to be way too focused on the employee, releasing his name and his love for drinking. This guy is now going to have a hard time keeping some privacy. That said, imagine if Gizmodo had 'tactfully' not released his name. Then it would be logical to think that - considering that Apple would have found out who the iPhone owner was anyway - they might have fired him discreetly. Gray Powell is now so famous, it would pretty much be bad publicity for Apple to get rid of him, at least for now.

Some questions remain: how did the soon-to-be launched iPhone leaked onto Gizmodo's hands? and therefore who received those 5,000 dollars Gizmodo paid for it?

In the meantime, here is a fake leak of the iPhone 4G for your amusement:

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