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Sandira Calviac by Carole Omoumi

A proven digital marketer, Sandira Calviac started her first company in London (UK) at the age of 16, providing Search Engine Optimization to British clients such as web agencies and SCOTLAND YARD.  The opportunity to work at iBazar (aka EBAY France) led her to Paris, where she subsequently helped build a leading web agency's promotion department. 

Ms. Calviac's management track record include and is not limited to:
- creating additional revenue sources at one of the largest magazine publishing company
- running day-to-day BARACODA's North American operations and growing its network of resellers
- maintaining positive cash flow at MOBILE CATALYST
- launching ECOLADA, an eco-friendly price comparison website
- implementing digital & social media strategy for FLY16x9's media properties
- successful PR & marketing campaigns as SCANBUY's Director of Marketing promoting 2D barcode technology and its augmented reality applications. 

She currently resides in New York City.

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MOMA featuring videos by FLY16x9
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Entries in environmental-friendliness (3)

Monday
12Oct2009

Manhattan NY 400 years ago: back to the future

I recommend you watch it until the end. Fascinating!

Thursday
02Oct2008

Cool design reusable water bottle, the Kor One launches in 2 hours

The Kor One, a well-thought reusable bottle, will be available for sale in a few hours. Its sleek design reminds of the Voss disposable bottles, packed with innovative features such as "the small release button that allows easy one-hand opening and closing, the hinged cap that stays open while you drink and the extra-wide mouth," to quote the NY Times article. I like the fact that you have the option to insert a mantra you can read when opening the cap, why not insert your kid's or lover's picture? Available @ $29.95.

Tuesday
23Sep2008

ShopSavvy and mobile barcoding, what about Scanbuy, etc.?

ShopSavvy, a company promoted by the T-Mobile Google peeps during the launch of the G1 earlier today. They developed an app running on Android that basically does what Scanbuy set via its ScanbuyShopper mobile app: capture the barcode displayed on a product in the real world and/or at a retail store and let the user know right there and then how much it costs online and/or get access to online reviews. Will ShopSavvy be sued by Neomedia too? What does it mean for other companies in the space in the mobile barcoding space, including 2D? If those patents are not a problem, then we should see money pouring into companies developing apps using the barcode as a point of entry. Why not the guys @ RINEN for OpenTrace.org...