Is Wired ready for an Apple iPad launch?
Wednesday, February 17, 2010 at 11:06AM Mind-blowing, Wired presents us with an intuitive way of interacting with its content, while experimenting with cool features such as the 3D spinning of products, which opens new avenues for advertising and product reviews.
That said, it seems that this groundbreaking app may be incompatible with the Apple iPad :( according to the word on the street (of the blogosphere). Garysky at AppleSky writes that "interactive Wired issues probably won’t be compatible with the iPad due to its inability to run Adobe’s proprietary technologies like Flash and AIR".
Yet according to Cult of Mac yesterday, Wired's EIC Chris Anderson said: "The app is designed to run using Adobe’s Air, but can be easily repurposed for the iPad and other devices"...
Does anyone know which team built the app anyway? Feel free to email/comment.
A friend tells me it has been developed internally for months way before anyone was sure there was going to be an iPad.
Apple,
advertising,
iPad,
mobile,
publishing in
Branding/Advertising,
E-Publishing 
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